Product Development

Developing a new product for the planner market is a long and careful process. It often starts with someone throwing out an idea and then someone else taking that idea and refining it. 

The end result might not quite turn out as the original designer thought it would. 

Often the design will be put to one side and it is many years later that the original concept will be realised and the design is enhanced and the bumps and kinks are ironed out and the item will go in to full scale production. 

The marketing team will come up with their ideas on how to promote the product, they will give it to the graphics department to come up with the vital visuals and photographs and videos to help promote the product. 

The accountants of course will have their say in what the final price should be to cover the cost of development and the marketing department will have their input because they know what the retail price is of the competition. 

This week I came across this image of a product that is clearly still in development? 

Using technology from 60 years ago, they still survive to this day.....

Suitable for ages three and upwards.... start them planning early... I will be getting my grandson one for his birthday...

The leaflet even hinted that other versions would be available.... Sunday start may be...

A catchy strap line. Start a new week, turn it over and give it a shake. 

No batteries required... always a positive. 

Internet free... no passwords required who ever remembers them anyway....

Only available in red.... washi tape optional extra. 

Pre-orders start today 1st April 2023

No mention of delivery date.... hmm something fishy going on here!