Again thank you to Sheldon in Canada for sending me this particular Lefax 1988 catalogue. I've included the price list as well, but we have seen that one before, but never the full catalogue that went with it.
The Charterhouse organiser you will see here. It is a different form of Duplex to those we normally see.
As you will see it's very detailed and runs to some 64+ pages. I've added a break to the 'picture heavy' post.
The content of this post is the intellectual property of Filofax Group Ltd. The scans are reproduced here with the full permission of Filofax Group Ltd for educational and research purposes only.
And a higher resolution version of each of these scans is available here.
Wow, some great items on this catalogue! Thanks for sharing this!
ReplyDeleteYes - thanks Steve and Sheldon. This is certainly an interesting catalogue, with some previously undocumented items included.
ReplyDeleteActually it's the price list that most grabbed my attention. Firstly it was the apparently eye-watering prices, until I realised they are in Canadian dollars!
But secondly, the UK version we'd seen previously had a different selection of "Lefax News", and this Canadian version actually fills in a gap of what I knew about the history of Lefax. We knew that Quarto plc had acquired Lefax in 1988, but the price list here must pre-date that slightly, and shows that Lefax was taken over by an un-named group English investors in 1984.
I suspect they would have seen a good return on their investment, as the subsequent sale to Quarto in 1988 would have been around the peak moment of Filofax/Lefax enthusiasm.
A nice touch in this catalogue is the inclusion of pictures of some really old Lefax leaves. The double sized compass rose insert is fun, as are the wartime "French - Are you going to the front?" article and the "Air Raid Warden's Survey Record".
ReplyDeleteAnd, as an owner, I enjoyed this part of the description of the Charterhouse model where it aims to establish some competitive advantage over Filofax's differently designed duplex models:
ReplyDelete"The Charterhouse ... has the advantage over any other double binder currently on the market that it can be carried comfortably in one hand, or held open to consult either section."
(You can probably tell I've enjoyed this post!)
ReplyDeleteI've become quite fond of double-width personal binders, and was pleased to see that Lefax still offered one such model in 1988 - the Camden Square, allowing storage of any double width printed leaves you might create using the "Lefax Citation" system.
How I miss Lefax. I still have my Jotter and my original Poplar - bought from their shop in Covent Garden when I was a teenager. The Poplar is an earlier design. It was the first organiser I owned.
ReplyDeleteHow I miss Lefax. I still have my Jotter and my original Poplar - bought from their shop in Covent Garden when I was a teenager. The Poplar is an earlier design. It was the first organiser I owned.
ReplyDelete